RipTide was inspired by Diane Bailey in 2016 as a way to bring the technologies and data insights that big companies have to the 90M Americans who are small business owners, sales professionals, or independent contractors.
A former small business owner who grew her consulting firm solely by referrals, Diane personally knows the frustrations of attending networking groups as well as the challenges of running those groups.
Surprisingly, the small business year-over-year survival rate has not improved over the last 20 years – even though we have professional social networks, e-commerce capabilities, and can spread our message like never before. What these technologies lack, though, is the focus on building organic personal relationships. It’s when we return to basics – but with the kick of technology added in – that businesses can grow.
RipTide: This is the Future of Work.
Founder and CEO, Chief Networking Officer
Business owners, sales professionals, and independent workers struggle to grow, and relying on referrals is time consuming and can be costly. Our mission is straightforward: we empower professionals to create their own economic stimulus in their local communities.
To become the best resource for the millions of professionals looking to optimize results from the networking and word-of-mouth referral process; that when professionals think of networking, they think of RipTide.
We believe trust and confidence to be at the core of individual business relationships. Referrals are the highest expression of these values. We believe that supporting others on their way to success does not preclude our own.
Future of Work
Our workforce is changing. New technologies and access to data are providing new insights never seen before. These advances are happening as more people are trading work as an employee to work for themselves, as a business owner, sales professional, freelancer or independent contractor.
New customer and client referrals are the lifeblood of these independent workers and, with increased competition, are more important than ever.